Halloween Horror Nights®, the nation’s premier Halloween event, puts you right into some of the most pulse-pounding moments in horror history. On select nights the streets of Universal Studios Florida® theme park come alive with hordes of horrifying mutants, monsters and maniacs. The task for the 25th year was to bring back our most iconic original character and convey that this year was going to be the scariest year yet. I was responsible for executing all of the digital elements for the campaign.
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